Business clients expect their outside lawyers to know the law. If you represent business clients, you are not likely to differentiate yourself from other fine lawyers by your legal knowledge. You are more likely to differentiate yourself based on your knowledge of their business. What do you know about:

  • Business Women Construction.jpgThe company history
  • How they make

A group of lawyers I coach recently asked me for a list of some of my favorite business/marketing blogs. Here are several business and marketing blogs I read regularly. They are not aimed at lawyers but many of the ideas apply to marketing by lawyers.

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