Is your law firm finding ways to market your junior partners?
I loved coaching those partners because I believed they had the greatest opportunity to double or triple the amount of business they brought in to their firms.
When I met with junior partners, or even associates in a law firm for the first time,
Are you a young litigator and not doing as well as you would like with client development? If so, do you likely fall into one, or more of these four categories:
Hopefully by 2021 you and your colleagues are blogging. If not, here are reasons why you should be blogging:
It’s no secret that COVID-19 has changed our lives and our profession. Take a look at How Coronavirus and a Bear Market Could Upend Law Firm Hiring, and The Impact Of COVID-19 On Law Firm Practices. Both articles were posted in March.
I hope things are improving now, but now more than ever you must
I am frequently asked why I quit practicing law to teach and coach lawyers.
Many of you know this story, but I’ll tell it again. I was asked to be the partner in charge of attorney development in our firm. I knew the managing partner didn’t expect me to spend much time helping our junior
During my law career and my coaching career, I told associates and young lawyers that they are never too young to begin working on becoming a “go to’ lawyer.
Years ago I read The 22 Immutable Laws of Marketing
by Al Ries and Jack Trout. One of the laws is the importance of being first
Seth Godin recently posted: Mass personalization is a trap. For those of you whose firms send email blasts designed to make clients and potential clients think it actually came from you, I suggest you take a moment to read what Seth Godin has written.
I still get emails every day from law firms, from
A lawyer I coached sent a blog post Seth Godin posted yesterday: Two Kinds of Practice. If you have 30 seconds, read it.
When I read Two Kinds of Practice I thought about a blog about my own failure that I posted in 2014, and I thought it might be a good time to
I’m in my third of four weeks of Spanish Immersion in San Miguel de Allende. I am just starting to feel like I am learning more vocabulary and I can actually carry on a conversation, albeit slowly. So, yesterday, when asked, I could actually describe what I did over the weekend…only it was in
I am frequently asked that question.
What if I don’t like marketing?
My response is usually to say:
Tell me what you consider to be marketing.
You see, I didn’t like marketing either, if marketing was: