Is your law firm finding ways to market your junior partners?
I loved coaching those partners because I believed they had the greatest opportunity to double or triple the amount of business they brought in to their firms.
When I met with junior partners, or even associates in a law firm for the first time,
It’s no secret that COVID-19 has changed our lives and our profession. Take a look at How Coronavirus and a Bear Market Could Upend Law Firm Hiring, and The Impact Of COVID-19 On Law Firm Practices. Both articles were posted in March.
I hope things are improving now, but now more than ever you must
When you are asked to speak to an industry group you have one of the greatest opportunities to market yourself and also one of the greatest challenges.
You have the opportunity to show your knowledge and to build rapport.
You have the challenge of speaking to a skeptical audience. No matter what the industry, your
I recently received an email from a lawyer who participated in the 7 Weeks Video Coaching Program. She wrote:
Hi Cordell,
I just wanted to share with you that I utilized your lesson from Module 6 in my interactions today with a client who seems to be a hard-charging, DRIVER personality type. I paused
Have you ever persuaded someone by asking a favor? I am not suggesting asking for business, but there are other favors you can ask that will be very helpful.
A few years ago I read Selling Power magazine article The Persuasion Principle: How to Use Robert Cialdini’s Scientific Research to Close More Sales.The article
I believe clients want us to suggest alternatives. Do you agree?
Suppose you are meeting with a client and have two alternative fee approaches you can offer or two potential solutions to the client’s problem. In each case you believe one of the two fee arrangements or one of the two solutions would best fit
Are you looking for an effective way to engage a client or contact? Ask them a favor.
Last fall I posted a blog titled Want to Persuade: Ask a Favor. I referenced an article and Robert Cialdini’s book: Yes!: 50 Scientifically Proven Ways to Be Persuasive
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I frequently suggest to lawyers that clients