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A Friday Coaching Session with Cordell: Marketing an Appellate Law Practice

By Cordell Parvin on September 24, 2010
Posted in Lawyer Marketing

Marketing an appellate law practice is different than marketing many other kinds of practices. The target market for appellate lawyers may be trial lawyers, both in their firm and outside their firm. Many trial lawyers prefer not to handle appeals. To tap into that market, you need to grab their interest and not bore them.…

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cordell_parvin.jpgI practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

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