• What makes client development in 2011 different and more challenging than 10 years ago – the economy, clients and the tools available

• How to develop a business plan

• How to determine individual goals that will challenge and stretch them

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Have you signed up yet? Do you know any up and coming lawyers who will benefit from learning about client development? The Lateral Link Rainmaker Series is FREE.  What will you learn? I’ve made a list here. Our first session is May 9. I hope you’ll join me then and each month thereafter.

How to determine what activities to undertake to meet their goals

• Methods to hold themselves accountable

• How to raise their visibility and credibility to their target market

• How to write articles and give presentations that will enhance their reputation and increase their chances of getting hired

• Networking

• Building relationships

• How clients select outside counsel

• “Beyond Selling”- How to get business without coming across like a used car salesman

• Extraordinary client servicI am speaking at the Dallas Legal Marketing Association (LMA) chapter meeting next month, and the Atlanta LMA chapter meeting in Octobler on how to create an effective client development coaching program. If you are attending either meeting, think about this: Have your lawyes learned: