Every potential rainmaker wants clients, prospective clients, and people who can refer business to us to become evangelists for us.
I first heard the term “remarkable” when I read a Seth Godin article. He explains in a blog post from 2007 titled: How to be remarkable. I urge you to click on it and learn
If you subscribe, you know I have been giving clues on how to ask for business/close the sale. Here are the clues so far:
How do I ask for the business and close the sale?
That is among the questions I am most frequently asked. The lawyers I coached frequently added that they had built their profile and relationships, but they simply had not found a way to convert it to business.
Do you have the same question?
I
I recently read Seth Godin’s blog: People Don’t Change. It is only a few lines and it applies to several lawyers I have known and some I have coached.
As Godin says the hard part is not changing. It’s wanting to change.
I have written that the only way you will make a change is
I am still thinking about blogging today. Recently the Harvard Business Review posted a blog titled: The Moment Social Media Became Serious Business I was fascinated reading what Harold Adams Innis said about the reduction in the cost of communication in 1951, long before anyone was blogging. What he said applies to blogging today.
Practicing law has changed dramatically since I started now long ago. We made far less money, ($12,000 when I started), but we never worried about making partner and the law firms demanded less of us. If we worked hard, it was more a choice we made not a demand from our law firm.
Years ago
It was late fall 2001. The internet bubble had burst. A stock I owned that had traded at a record $130 per share was on it way to single digits where it remains today. I foolishly bought shares all the way down.
I remember a conversation with our law firm’s financial officer. He told me
When I retired from my law practice to coach lawyers, people (including some close to me) asked why I would give up my law practice at the very peak of my career. There were many reasons. One was I simply wanted to do something different and new.
When I retired from coaching at the end
In July of 2000, Seth Godin wrote an article in “Fast Company” titled: “Unleash Your Ideavirus.” In the article Godin says:
Ideas are driving the economy, ideas are making people rich, and most importantly, ideas are changing the world.”
He suggests that to win we need to unleash an ideavirus, which I interpret
Seth Godin recently posted: Mass personalization is a trap. For those of you whose firms send email blasts designed to make clients and potential clients think it actually came from you, I suggest you take a moment to read what Seth Godin has written.
I still get emails every day from law firms, from